I’ve noticed that when the economy slows down, many of my clients stop marketing their businesses because they’re afraid to spend the money. I think this is a big mistake!
When business slows down, it’s a great time to increase your marketing. Why? Two reasons.
First, you’re looking to get more business and one of the most effective ways to achieve this is through marketing.
Second, since so many other businesses are slowing down their marketing, any that you do for your business will stand out that much more and be even more effective than usual.
If your cash flow is lower than usual now, here are some inexpensive ways to market your business: Continue reading →
Often in business you run into labor shortages. Your business is expanding at a rapid pace. Maybe you’ve won the bidding on a large job. Whatever the reason you are in the position of needing more help and quickly. The question is whether hiring some form of temporary labor is the right thing to do for your company? Well to figure out the answer to that question you need to know some of the pros and cons of hiring temporary labor.
So let’s start with some of the benefits of using temporary labor. One is the ease of finding an agency that can be used to facilitatehiring the workers you need. There are plenty of agencies out there that help to supply workers to companies in need. Many of them even specialize in workers for different industries. If you are in need of an accountant you can find one. Do you need clerical help, warehouse workers, or delivery drivers? Well you can find all of them too. So finding the help you need won’t necessarily be that hard of a task. Continue reading →