I’ve noticed that when the economy slows down, many of my clients stop marketing their businesses because they’re afraid to spend the money. I think this is a big mistake!

When business slows down, it’s a great time to increase your marketing. Why? Two reasons.

First, you’re looking to get more business and one of the most effective ways to achieve this is through marketing.

Second, since so many other businesses are slowing down their marketing, any that you do for your business will stand out that much more and be even more effective than usual.

If your cash flow is lower than usual now, here are some inexpensive ways to market your business: Continue reading →